BSc in Business Management with AI and Data AnalyticsBachelor of Science

The BSc in Business Management with AI and Data Analytics at International Business School (IBS) Budapest is designed for students who want to combine business knowledge with advanced digital and analytical skills. The program integrates core business subjects such as management, finance, and strategy with modern technologies, including artificial intelligence, data analytics, and business intelligence. This combination prepares students to make data-driven decisions and understand how AI is transforming global business operations.

Students develop strong analytical and technical skills alongside business expertise, learning how to collect, interpret, and apply data to solve real business challenges. The curriculum emphasizes practical learning through projects, case studies, and real-world applications of AI tools and analytics platforms. Students also build competencies in critical thinking, problem-solving, and digital innovation, preparing them for the demands of today’s technology-driven economy.

Career Opportunities

Graduates of this program can pursue careers in data analytics, business intelligence, AI-driven business roles, and digital transformation across various industries. Common roles include data analyst, business analyst, AI business consultant, data visualization specialist, operations analyst, and digital strategy executive. Opportunities are available in technology companies, financial institutions, consulting firms, e-commerce businesses, and multinational corporations. The program also provides a strong foundation for postgraduate studies in data science, artificial intelligence, business analytics, or information systems.